Add-on PR + IR Pre-submission
PR Headline Optimizer

Create headlines that your audience and LLMs will spot

See SPOT sharpen your headline

Your headline is the most-read line in your release, and the one search engines and AI assistants lean on most. PR Headline Optimizer checks it before you submit, flags every problem, and suggests stronger alternatives that fix them.

See how it works See how it works All SPOT tools All SPOT tools
Headline check
SEO · AEO · Click-through
Sample
SPOT found 3 problems
Your headline
Company Announces Exciting New Partnership to Drive Innovation and Growth Across Multiple Key Markets
Too long: 101 characters, likely cut off on partner sites
Company name missing
Filler: “exciting”, “drive innovation”
Action verb present
Suggested
Northwind Partners with Acme to Bring Same-Day Delivery to 40 US Cities
Who it’s for

Most headline problems show up after publishing

Many clients only find out a headline was too long when it is cut off on downstream sites. Others leave the company name out of the headline, or bury the keyword the release should be found for. PR Headline Optimizer catches these while you can still change them.

PR teams

Headlines built for search, AI answers and the click.

IR teams

Clear, compliant headlines for company news and results.

Every account

An optional add-on: switch it on in the Optimize step.

Word count
Headline length and truncation risk
Company and entity names
Primary keyword
Action verbs and outcome words
Filler phrases
Inputs

What it checks

Six checks that decide how a headline performs in search, in AI answers and in a feed.

  • Word count
  • Headline length and truncation risk
  • Company and entity names
  • Primary keyword
  • Action verbs and outcome words
  • Filler phrases
Outputs

What you get

Flags and fixes, not another score to interpret.

Instant feedback

Each check passes or is flagged, with a plain reason why.

A better headline

A recommended headline that satisfies every check.

Stronger alternatives

Options tuned for SEO, for AEO and for click-through.

No double scoring

It complements your Insights & Analytics scores, never replaces them.

Three steps to see SPOT sharpen

PR Headline Optimizer runs in the Optimize step when you submit a release.

Build Your Content · New release
Headline Q3 product launch
Body
Next
01

Build your content

Write or upload your release as usual.

Optimize · SPOT tools
PR Headline Optimizer
ACCESS Verified
Source Verification
02

Switch it on

Add PR Headline Optimizer in the Optimize step.

PR Headline Optimizer Report ready
SPOT found 3 problems 3 flags
Edit and rerun at no new charge View report
03

Pick a version

Keep yours, take the suggestion, or blend the two, then submit.

Regulated releases such as earnings: suggestions stay within the compliance standards that apply to the disclosure.

The toolkit

More ways to see SPOT work

Each tool checks something different. Use them together for a release that is ready on every front.

ACCESS Verified Source Verification Release Timing Advisor LLM Visibility Score Readability Score Earnings Audit